I have successfully mentored and coached thousands of entrepreneurs over the years. And over that time, I have offered different programs for different levels of entrepreneurship. I am a rarity in the mindset and business coaching community in that I have the majority of my clients in my practice stay with me for years.
And here is something that I learned, that will help you get improved results and benefits of whatever program you join. And coaches and consultants, this will help fill your practice and improve your client retention dramatically, like I have.
When joining a coaching program, most entrepreneurs are looking for a high level of accountability in doing or not doing certain things in your business. In your business coaching program, most of you know specifically what you are accountable for. That is, those things that you have agreed to have power over and to manage for certainoutcomes, benefits and results. But how many of you know exactly what you are responsible for?
In your business coaching program, many of you have become masters of accountability, yet weaklings in responsibility. If you have joined a business coaching program, you may want to take a look to see if there is an imbalance and to emphasize the remarkable empowerment that comes from being in a program where YOU are 100% accountable and responsible for having exceptional outcomes and benefits from what is being offered in your current program.
Responsibility comes from the root “to respond.” It simply means “ability to respond.”
Accountability, at its origin means “related to accounting.” That is, balancing the books. In a business coaching program for instance, an entrepreneur might be accountable for the number and quality of leads that you convert to clients. But responsible for ensuring that you do what you say you are going to do, and when you say you are going to do it.
I have busted new clients who come from other programs, who are used to doing more talking about what they will do or not do, rather than actually rolling up their sleeves and getting down to work.
You may be an entrepreneur who’s currently in a business coaching program. You are impeccably accountable, in that you repeatedly share and defend your actions. You are exceptional at accountability and will frequently tell your coach again and again what you have done, how completely you’ve done it and show very little flexibility to circumstances that contain your agreed-upon actions. You find relief in your word, and a level of involvement limited to that which you have agreed upon as “your business.”
Entrepreneurs who are masters of accountability in business coaching programs frequently use words and phrases like “should,” “supposed to,” “didn’t I” and “promise”. You’re inclined to take yourself very seriously or at least your actions. You keep a running “total” of what has been done. Keeping your promises is frequently flaunted as the highest virtue, in spite of what has been agreed to have worked toward any larger objectives. If an entrepreneur has the goal of converting numbers and quality of leads into clients, carrying out their duties in a competent way would be the main concern, even if not making a sale would be a better option in a particular situation.
Then there are entrepreneurs who are masters of responsibility in business coaching programs. These types of entrepreneurs are rare breed, or more likely, less detectable and visible.
Entrepreneurs who are masters of responsibility know that in their business coaching programs results and outcomes, they are ultimately responsible. That is, they are able to respond. Masters of responsibility often act in erratic or unpredictable ways. These entrepreneurs know and trust that at a deep level anything that crosses into their awareness is something they can do something about. Period. Excuses aren’t in their vocabulary. Entrepreneurs who are responsibility masters make fewer agreements because they may get in the way of doing something that works toward a bigger and better objective and purpose.
You lean towards taking yourself less seriously, and use terms like “freedom,” “I could,” “I can,” and “I will” more frequently than your accountability buddies in the coaching program. Your highest good quality is more likely to be fluid or indefinable, although your behaviour often leans toward service to a greater principal. You will not be indecisive in abandoning the less than ideal lead, if one of your current clients needs some immediate help right now, for example.
Now, consider how you are showing up in your business and in your coaching programs. Where do you see yourself? More importantly, where do you want to see yourself?
Here is the good news. There is a fantastic empowering balance of the two. It is possible for the bigger and bolder thinker who wants improved results in their coaching programs, and those who are willing to step it up in how they are approaching the way that they show up as clients in their current programs. Once you take 100% personal responsibility for that which crosses into your awareness, you can act creatively toward making any aspect of your business, or business coaching program better. Then you are free to be impeccable in your agreements, as you stay free to re-communicate and go way beyond them.